In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived ’sacredness‘ in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways.
- Veröffentlicht am Mittwoch 18. August 2010 von Palgrave Macmillan US
- ISBN: 9780230103726
- 198 Seiten
- Genre: Film, Fotografie, Hardcover, Kunst, Softcover, TV, Video